Friday, January 9, 2009


FoundedHong Kong (1998)
HeadquartersHong Kong
Key peopleYat Siu, CEO

Tony Basoglu, CTO

Rita Kong, CFO
ProductsWebmail, E-mail

Outblaze is an application service provider that provides hosted Web applications, Internet messaging and communication services. It was founded in 1998 in Hong Kong and received a lot of media attention prior to the Dot-com bubble.[1] Today Outblaze is reported to provide services to over 75 million users around the planet, with 40 million email accounts[2] operated by Outblaze plus at least 35 million[3] protected by Outblaze's anti-spam solution.

[edit] Advocacy

Outblaze has engaged in a number of policy discussions, primarily via consultation and position papers authored by Outblaze executives.

In 2004 the Organisation for Economic Co-operation and Development (OECD) asked Outblaze Head of Anti-Spam Operations Suresh Ramasubramanian to assist the OECD task force on spam. The result was the 25 May 2005 report Spam Issues in Developing Countries,[4] which alerted governments and organizations to the specific dangers that spam poses to countries with underdeveloped Internet infrastructure.

The Office of the Telecom Authority (OFTA) of Hong Kong put out a consultation paper in June 2004 requesting comments on Proposals to contain the problem of unsolicited electronic messages. The Outblaze response encouraged the government to adopt a range of measures to effectively combat spam, among them: opt-in standards, prompt removal of spammers and hacked or insecure systems, adoption of authenticated email schemes, unequivocal anti-spam legislation, rapid response times at ISPs, and diffusion of better email marketing management techniques.[5] The response was approved and endorsed by the Asia-Pacific chapter of the Coalition Against Unsolicited Commercial Email (CAUCE).

[edit] References and footnotes

  1. ^ "How Outblaze Outlasted the Bubble", BusinessWeek, August 19 2002.

  2. ^ "Economies of Scale in E-Mail Security", ISP Planet, November 17 2005.

  3. ^ "Exterminating the nuisance of spam", CNET, December 4 2006.

  4. ^ "Spam Issues in Developing Countries", OECD Directorate for Science, Technology and Industry, May 25 2005.

  5. ^ Response to OFTA consultation paper: Proposals to contain the problem of unsolicited electronic messages, Outblaze, October 2005.

[edit] External links

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